The Secrets of Big Tobacco: Has Philip Morris International Really Given Up Smoking? – Dispatches (2020)
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The Secrets of Big Tobacco: Has Philip Morris International Really Given Up Smoking? - Dispatches (2020)

30'

More than a decade has passed since major tobacco companies were found to have misled the public over the dangers of smoking. Now, one of the largest firms has said it wants a smoke-free future and offers so-called reduced-risk alternatives. Jane Moore examines Philip Morris International’s campaign and investigates attempts to promote the brand in the UK, while billions of cigarettes continue to be sold across the world.

Software:

Avid / Da Vinci Resolve

Year:

2020

Channel:

Channel 4 (UK)

Company:

ITN Productions

Programme Length:

30 Minutes

Genre:

Current Affairs

Sector:

Broadcast Television